There is a low budget general store downtown that carries the most basic goods in the absence of any other "this and that" type store within half a mile of the downtown district where I work (since the drug store moved out 5-6 years ago). I sometimes will grab a box of the generic cornflakes they carry. The box says, “Keep it simple. Pay only for taste.”
The weird thing I’ve encountered over the years with generic cereals is the glue they use where you tear an opening in the bag is a sub-quality type that is nearly impossible to tear so that you just make an opening. Rather it splits the bag so you have cereal pouring down into the box when you pour it.
I’ve often wondered if the margin of profit is so small that the manufacturer had to go to a glue that costs .08 cents per box instead of the type of glue that big-time companies like Kelloggs or General Mills use that cost a decadent 1.04 cents per box.
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